Broadcasts “live” news 24 hours with a new on-air look, new programmes and Facilities

Singapore, 21 January 2013 – Regional broadcaster, Channel NewsAsia, opens the year with “live” news 24/7, a new look and new programmes to help viewers better “Understand Asia”.

The ambitious expansion plan encompasses significant boosts to its programming line-up, and investments in new bureaus and facilities across Asia. This will enable the channel to produce more original content and news stories for the additional hours of “live” broadcasting, 24 hours a day, up from the current 20 hours.

Relative share increases to 24% in the English news Genre

Headlines Today, the fastest growing English news channel surges ahead of NDTV 24X7 and CNN IBN in the 2nd week of January 2013. Continuing its growth trajectory over the weeks owing to a differentiated content strategy, Headlines Today with a market share of 24.0% has leapt ahead of the competition (Source: TAM, Wk 2’13, CS M AB 25+ Yrs, All India).

Headlines Today is trailed by the other English News channels with NDTV24X7, CNN – IBN, and News X at 20.0 per cent, 16.0 per cent and 4.0 per cent respectively.